ICANN admits miscalculation in demand for new domains
Icann, the organization responsible for the distribution of Internet addresses, admitted error in calculating the demand for new domain names on the web, beyond. Com and. Net. The plan, released in June of last year predicted a great race for new addresses for sites allow companies to add their mark to the end of the URL. Currently there are 22 endings areas - referred to generically address the first level domains (gTLDs).
"There is a huge demand," said the senior vice president of Icann, Kurt Pritz, the Financial Times. According to the executive, about 60% of those consulted by the company even knew of the project. Several other sources said the need to wait for a second chance to assess the need for new domains.
Pritz points out that the period for enrollment for new gTLDs goes until March 29, which may culminate in several last minute requests. Last week, Icann has confirmed the opening of a second wave of requests. The new orders are aimed at organizations that are still studying the name change of address. This time, however, can take up to one year so that applications are accepted by the agency. "The time of registration may be up to ten times larger than today," Pritz scored.
The Association of National Advertisers in England, representative of major brands like Coca-Cola and Forte, leads a strong lobby to delay or interrupt the strategy of Icann. According to Verisign, there hojecerca 220 million URLs on the Internet.
Source: Inside IT
